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An Origin Story...
SellerVue: An Origin Story
2013: An intrepid former chiropractor starts his first Amazon business so he can move to an island paradise and live that freewheelin’ digital nomad life.
But taking on the ecommerce world can be dangerous—so many unforeseen costs and fees sneaking around every corner, stealing profits right out of the pockets of unsuspecting sellers.
So, he embarks on a classic 80’s training montage (except with lots of spreadsheets). He learns how to find and track every-single-metric, in the name of profitability—from the most granular per-SKU costs to the most zoomed-out, business-wide expenses.
He builds the most beautiful, intricate spreadsheet the world has ever seen, and buries himself in its rows and columns for many years.
Cut to—
2018: He has now acquired, made profitable, and sold multiple ecommerce brands, all with his trusty spreadsheet by his side.
But with multiple growing brands, products & costs to keep track of, that spreadsheet is growing way out of control.
His accuracy is slipping because he can’t keep up with it all. There’s too much to track, and it’s constantly becoming outdated because the business moves so quickly.
As he spends more and more time buried in the spreadsheet, he’s pulled away from doing the Very Important Things his business needs in order to scale & thrive.
He needs help.
But when he evaluates the existing apps and software programs available, he can see right away that none of them will do. None of them are as thorough as his own tracking method, and none of them can help business owners act in the future—all they do is report the past.
Enter his computer-genius best friend, who just so happens to know how to custom-build an automated cost tracker that can free sellers from spreadsheet hell.
Another montage! (The robot-building kind, this time.) Sparks flying, frustrating #fails, and hopeful attempts that blow up in their faces.
After a year of hard work, they finally have it.
We're in 2022 now-
We dubbed our mascot, the 'Profit-Bot' - Sellie, and he gobbles up that unwieldy spreadsheet right away.
He assimilates all the data, sorting it into per-product costs and overall costs.
He analyzes invoices in real time, and even alerts the humans when one of the numbers is higher or lower than it should be.
Freed from his spreadsheet prison, our ecommerce pro can make better, more informed decisions about where his money is going.
He keeps more of his own money, and now he’s able to invest it in the activities that help the business grow.
(And now he can actually enjoy his life as a digital nomad. Everyone wins!)
These days, SellerVue is on a mission to save ecommerce entrepreneurs from all those sneaky costs & fees lurking in the shadows, and take back all the profits that should have been theirs all along. The first step is accurate cost tracking, of course.
And that’s just what SellerVue was designed to do!
Sign-up, and see just how much we can save you!
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What’s your growth trajectory?
If you're looking to take your growth strategy up a notch, SellerVue is the answer! We offer Ecommerce businesses the tools and insights they need to make data-driven decisions that ensure efficient profit margins. Our fast and reliable platform helps streamline processes so you can move at lightning speed profitable growth.
Recover Profit
Increase Margins
Accelerate Growth
Recover Profit
Do you want to recover profit and make data-driven decisions that drive success? Look no further! Our software solution can help get you back on track. With simple data tracking, easy analysis tools and intuitive reporting features, our platform makes it easy to identify opportunities for improvement and maximize profits. So don't wait – start maximizing your potential today!
We understand data-driven decision-making can be a challenge. That's why we've designed our software with the most powerful data analytics capabilities available. Our data visualization capabilities enable you to quickly identify trends, pinpoint areas of improvement and take action to increase profits. Plus, our intuitive interface makes it easy for any user to get up and running quickly.
Increase Margins
Having accurate profit margin metrics is essential to running a successful business. Knowing exactly how much profit your company is making will help you make informed decisions about future investments and cost-cutting measures. It's important to track profit margins closely so that you can identify areas of improvement, as well as opportunities for growth.
To increase profit margins, you should focus on increasing revenue while reducing costs wherever possible. You may want to explore new markets or products, negotiate better deals with suppliers, or invest in more efficient processes and technologies. Implementing strategies such as these can help drive up profit margins and maximize the efficiency of your operations.
Accelerate Growth
No business can succeed without growth. Organizations must accelerate their growth to stay competitive and remain relevant in today's rapidly changing marketplace. The key is to identify innovative strategies that will help your business grow faster than the competition.
Creating a road map for accelerating growth can be a challenge, but you'll need to start by understanding where you are currently and where you want to end up. To create an effective plan, determine what goals, objectives, and initiatives should be put in place to reach those targets. Some of these activities may include introducing new products or services, exploring new markets or channels, developing partnerships with other organizations or vendors, increasing customer service levels and uptime metrics, or building a strong online presence.
TESTIMONIALS
Here's what successful E-commerce business owners and online sellers are saying about SellerVue
Before: ”I felt disorganized. I didn't fully understand my margins, obliviously I had a rough idea. But when the anxiety set in, I would find the time to get back to square one. Multiple spreadsheets and tabs everywhere. I was constantly feeling the pressure, especially when my bookkeeper emailed for an updated list of my product unit costs. It was exhausting."
After: ”Simply put, our margins are up and so is the profit. Errors are down. I am much happier, I feel less anxiety now and I'm a lot more in control.”
Before: ”Everything felt disjointed, stressful, and impossible. Honestly I was way out of my league. I was growing fast - I was using so many different tools to track my numbers. But I had no idea what to do with them. I tried staying organised, but we were launching new products it was just difficult to keep track.”.
After: It really felt good to be on top of my numbers. My accountant love it too - as she no longer had to hunt me down every month. I was happy as I felt a lot more in charge knowing that my margins were rock solid.”
Before: ”Spreadsheets made both me and my laptop cry with how it consuming my time.” I run my account solo - so I don't always have the time to keep up with new invoices and shipping costs coming in all the time. My accountant handles the majority of my financials but it's up to me to provide accurate units costs”.
After: ”There is just less to do. SellerVue handles this entire piece, it much easier to handle. My bookkeeper loves it, they no longer have to bug me for the end of the month update - they can just go get it themselves.”
Before: ”I felt like was pretty organised, I had a spreadsheet for everything. I was meticulous with my costs. When I was ready to sell my business, my broker referred me to SellerVue - I wanted to make sure there were no holes when I went through he due diligence. So I thought why not have them check out my CoGS.”
After: ”So to my amazement they were able to trim my landed products down, they worked with me to reduce my costs of goods sold - which added an extra $8,700k to my seller discretionary earnings. In terms of my sale that would have left $32,625 on the table - Instead I got to keep it!”
Before: ”I was fully unaware how money I was leaving on the table. My margins were good - so when I went to sell my business I was referred to SellerVue for a CoGS audit. I was absolutely shocked”.
After: ”The net result was an extra $219,375 on my valuation. They were able to find errors in my unit costs and once we updated A2X Accounting my CoGS adjusted down 1.18% - On $5 Million in Revenue that was $58,500. My sales multiple was 3.75x - So $219,375 extra. I'd say that's a success.”
Before: ”I love selling on Amazon - What I don't love is the tedious data entry on spreadsheets. My brain just isn't wired that way. So what I love about SellerVue is the ease that I get my numbers - without spreadsheets.”
After: ”It's simple - No more spreadsheets. My costs are always up to date and I can easily see all my cost margins. That's really all I need.”
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“Having a single location for invoices, and product unit costs that my bookkeeper can just go get has kept everyone on the same page effortlessly.”
- Kendra Greene
“Having SellerVue work with my accounting team has been amazing. We've been able to increase my SDE by an extra $18k”
- Kelly Palm
“I no longer have to wonder what my margins are, they're always readily available. ”
- Tom Phillips
“We don't have to dig through a spreadsheets to figure out our landed unit costs.”
- Murphy O'Neil
“SellerVue turned a tedious process to a simple one, we are way more efficient with our numbers.”
- Tim Connor
“Everyone's on the same page. Many of our people are not very spreadsheet savvy, so having SellerVue remove that obstacle is a godsend.”
- Irene Fields
“Love it! Their process makes sense. Every cost has been accounted for, and my margins are accurate, which makes pricing decisions easy.”
- Rachel Bernard
MORE KIND WORDS FROM AWESOME HAPPY CLIENTS
“We can know exactly what our Cost of Goods Sold/Revenue Rate is and what needs to be done and when. We're way more profit efficient.”
- Roger Lavine
“My Accountant and Bookkeeper are absolutely thrilled with SellerVue. They're no longer chasing me for stuff that takes me hours to collect.”
- Emily Wilson
“We have more time to build our business and less time in spreadsheet hell.”
- Andrew Frank
“They added an extra 10k for my Seller Discretionary Earnings.”
- Matt Berg
“Before SellerVue, I'd wait until the anxiety was too much and then I would work on getting my invoices and product costs up to date. It use to take me days. Now with SellerVue, It's always ready. I'm making quicker and more profitable decisions (without the anxiety).”
- Rachel Smith
“The best thing is that I'm no longer getting emails from my Accountant and Bookkeeper asking me to up date my product unit costs. They can literally just go get it themselves. Now that is a win!”
- Morgan Rey
