What's your business actually worth — and what's quietly holding it back?

The Exit Scorecard is a free diagnostic that scores your business across the five value drivers buyers actually pay premiums for. See what's adding to your valuation — and what's silently subtracting from it — before a buyer ever sees your books.

✓Score your business across the 5 value drivers that move valuation most.
✓Identify hidden leaks — operational, financial, structural — that quietly cost founders at exit.
✓Get a prioritized list of what to fix first, in plain English.
✓Use it as a working benchmark — score yourself again every 90 days.

⏱ 3 minutes to complete 📄 Instant digital download 💸 $0 · No credit card

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WHAT'S INSIDE

A 3-minute diagnostic
that tells you the truth.

No generic "build a better business" advice. The Scorecard scores you on the things buyers, banks, and brokers actually look at.

Your exit-readiness score

A single number, 0–100, that tells you where you actually stand today — not where you assume you do.

5 value driver scores

Broken down by financial reporting, recurring revenue, growth potential, transferability, and operations.

Prioritized action list

The exact moves to make next — ranked by impact, not by effort — so you fix the things that move the needle.

90-day re-score

Track your improvement over time. Use it as a working benchmark every quarter to see your value driver scores climb.

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BUILT BY MARK BOTHA

3-time founder. 11-book author.

The Scorecard is the same diagnostic Mark used to prepare three of his own businesses for exit — and the entry point to the framework taught inside the Exit Academy.

3 minutes now.
A clearer exit path for years.

Most founders only learn what hurts their valuation when a buyer points it out. By then, it costs millions. Find out now, fix it on your own terms.

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Free · No credit card · Instant download

THE STORIES BEING BUILT HERE

Four founders. Four turning points.

These are the kinds of breakthroughs members are working toward inside the Academy — each one a different stage of the same journey.

THE OPERATIONAL WIN

“I finally got out of the day-to-day.”

I came in drowning. Every fire ended on my desk, and I'd convinced myself that was just what owning a business looked like. The first 90 days inside the Academy weren't about exit strategy — they were about basic operating discipline. SOPs, ownership maps, a leadership layer that actually decides things. By month four, I was off three group chats and the team didn't notice. That was the moment I knew it was working.

Andre Frank
Operational breakthrough
Exit Academy Member

THE EXIT

“We sold on our terms.”

I’d been told I had a $4M business. I never quite believed it — the buyer in my head always assumed there was a catch. The Academy made me build the company a buyer would actually pay a premium for: clean financials, documented systems, ownership that didn’t live in my inbox. When the offer came, due diligence was almost boring. We closed for a number I didn’t think was possible eighteen months earlier.

Ava Cooper
Successful Exit
Member

THE SCALE-UP

“Revenue doubled. My hours didn’t.”

I joined because I wanted to grow, not because I wanted to sell. What I didn’t expect was that building ‘as if you might sell’ was the fastest way to scale. The S.C.A.L.E. work forced me to find the actual margin in my SKUs, hire the leadership I’d been avoiding, and stop treating my business like a hobby with a payroll. Revenue is up over 80% this year. My hours are not.

Liam Thompson
Scaling Stage
Active Member

THE MINDSET SHIFT

“I stopped building a job.”

I’m not planning to sell. Maybe ever. But the way I think about my company is completely different now. Every decision goes through one filter: does this make the business more dependent on me, or less? That single question changed how I hire, how I price, how I delegate. Whether or not I ever exit, I’ve already built something worth more than what I had a year ago.